About this app
Brightmile is an app that uses the sensors in the iPhone or iPad to automatically detect driving trips and to assess and coach drivers on a single easy to understand Score and the ‘Five Pillars’ of driving behaviour (Risk, Speeding, Distraction, Fatigue, and Eco). Drivers are rewarded with ‘brightcoins’ that can be exchanged, gamifying safe driving and incentivising safe behaviour. The Brightmile team are continually adding new features so, to make sure that you don’t miss out, please ensure that App Updates are set to automatically download in your device’s settings. Note that you will need a valid activation code to sign up to Brightmile.
Latest release
What’s New
Bug Fixes
Audience growth
Ratings growth
Baseline captured. Growth appears after the crawler observes a changed rating count.
Momentum comes from crawler snapshots for the tracked storefront. “Viral growth signal” means unusually fast recent rating gains; it is an indicator, not download data.
Price tracking
Price intelligence
First snapshot captured. The trend line starts after the next crawler price observation.
- First observed Sep 1, 2026 · 4:27 PM Free